Content can be hard, unless you write about what you like. Here's a sample of the content marketing I do and the food trucks I love.
Passion + Skillset
Watching my mother run her own small business to support our family has led me to a deep admiration for others who seek to carve out a space for themselves and their point of view among our continually changing economy. Long live the middle class and their dreams.
I’ve worked in real estate, digital and small business marketing.
I run PPC campaigns across the US: Cali all the way to Philly.
I know GMB like the back of my hand. Local Guide for life.
I take photos at concerts and events. And of people and places.
I manage websites with one of the best teams in Kansas City.
I've planned personal and corporate events throughout my career.
I have educated and trained myself to be an intuitive and supportive team member. Relationships and community are my priorities; I posses strong interpersonal skills and a passion for connection. I am well organized, have a strong command of technology, and work with poise and integrity.
GMB Locations Verified
Small Business Customers
“Lift the chorus ever onward, crimson and the blue…” Rock Chalk Jayhawk, Class of ‘08
Red Nova Labs
Local SEO/SEM Specialist
Westwood, KS | Aug 2016 to Present
Assisting Small Business Owners in claiming, verifying and optimizing local listings, primarly Google My Business. Currently managing over 2000 listings and 5 enterprise level website accounts. Investigating and helping to troubleshoot issues with local visibility of SMBs as well as educating owners on digital presence best practices. Optimizing and integrating GMB listings with websites to maximize search engine visibility. Helping to maintain and support clients’ websites as well as developing and implementing SEO strategies and troubleshooting issues with websites, API integration, third party tool integrations with product management and development teams. Creating, managing and reporting on digital advertising campaigns while providing thurough tracking to ensure strong ROI for clients.
Keller Williams Key Partners
Agent Services Coordinator
Prairie Village, KS | Jul 2013 - Jul 2016
Assisted Team Leader in recruiting top producing agents. Supported transition of new agents by assisting with marketing/branding strategies, licensing, technology setup and digital presence, training while staying in touch with agents to remain proactive in ensuring all needs are met. Planned and executed strategic marketing for agents' real estate business' and the agency itself, including planning, designing and implementing direct mailing campaigns, social media campaigns and general marketing, and recruitment campaigns. Planned travel for bi-annual conferences for staff and agents attending. Planned training and recruiting events including marketing strategies, catering, site setup and clean-up, guest greeting and management. Licensed Real Esate Agent in Kansas and Missouri (expired).
Community Living Opportunities
Targeted Case Manager
Lawrence & Lenexa, KS | Jun 2008 - Jul 2013
Supported caseload of 35 clients by assisting in maintaining Medicaid eligibility, ensuring continuous services, researching community resources, grant writing, and all around advocacy for the protection of clients' rights. Identified client needs and worked with clinical teams to provide strategies and rationales for preferred services and supports. Worked as coordinator between clients and service providers, requiring diplomacy and tact while maintaining a deep respect for clients' independence. Attended Individualized Education Plan meetings as an advocate for clients in school and worked closely with transition teams and families to help clients live as independently as possible. Implemented and modeled filing system later required by supervisors as best practice for case management files.
As Well As...
Meaningful experiences of note
Personal & Professional
- Red Door Event & Design
- Hilltop Child Development Center
- Julep Whiskey Club
- Youth Leader- Unitarian Universalist Fellowship of Lawrence
- Young Latino Professionals- Communications Committee
- IHeartLocalMusic.com- Freelance Contributor & Photographer
Kansas City, MO
Kansas City, MO
Microsoft Office: Excel, Lotus Notes, PC and Mac | Wordpress, Bluehost, Adobe Business Catalyst, AmazonWebServers, Dreamhost, Dreamweaver, Jira, Text Wrangler, GitHub | Google Suite of programs including: Google Analytics, Drive, Gmail, Tag Manager, AdWords, AdWords Editor, Maps, Google My Business, Google Brands, Search Console, and Google Domains | Adobe Creative Cloud including: Illustrator, Photoshop, , Indesign, Lightroom, Dreamweaver | Yoast SEO, SEMRush, Screaming Frog, AWR, Ahrefs, Moz, CuteRank, Crazy Egg, BrightLocal, Yext | Trello, Slack, RingCentral, Twilio, Sprout Social, & Salesforce.
Just a spot to keep track of my observations, celebrations and updates. No promises on frequency here, but if it’s written about on the blog, it’s probably pretty important to me.
HAVE A QUESTION?
About anything at all? Seriously, if you want to get a cup of coffee, talk about photography, brainstorm how to work together or just sit on the lawn of the Nelson some afternoon, let’s hang out and make stuff.